PR & Communications
We have 20 years of PR experience, building valuable and strong relationships enabling us to;
- Promote how extraordinary you and your business are.
- Showcase your business with third party endorsement.
- Raise your profile, establish your identity, launch new products, promote your services and drive growth.
- Reconnect with existing audiences.
- Connect with new customers.
Media PR
Media relations can effectively help build brand recognition in a new market or strengthen your position in an existing market. What we do;
- Contact the media for coverage of your product or service.
- Write press releases and editorial, interviews.
- Media campaigns – a mix of digital, print, radio etc.
- Media alerts via our databases.
- Famils – this PR tool is designed to give select journalists or influencers the opportunity to experience a region, venue, product or service.
- We will create famils with an end objective of the journalist promoting you via one or more channels.
Testimonial
Elisabeth Easter, JournalistAs a journalist, I have found Steph and Anika from Blah Blah Marketing both dreams to work with…
ELISABETH EASTER, JOURNALIST
As a compiler of events listings, they know precisely what to send me and when to send it, leaving plenty of time to account for deadlines. They really understand what I need and provide it, from the first time they invited me up to do a travel story, I think it was the Twin Coast Cycle Trail for AA Directions, i knew i was dealing with professional, capable and really efficient people. As a travel writer, I’ve experienced a variety of itineraries and marketing approaches from around the world, and Blah Blah are at the top of their game.
Since that first trip, Anika and Steph have arranged other Twin Coast adventures for me - I love that ride so much, I like to do it again every time a new bit is added - and because they know the product so well, every time I’ve been given an entirely new experience and it's always the absolute right fit for the publication whether it’s the Virgin Airlines magazine Voyeur, The NZ Woman’s Weekly or The New Zealand Herald.
They’ve also arranged itineraries where I’ve bought kids, and they really understand what family travelers are into, from the Russell Birdman Festival - lively loons leaping off the wharf - to parasailing which is just the dreamiest thing to do. I’ve also done tasters of various tracks on the BOI Walking Weekend Itinerary, including Cape Brett, and The Duke’s Nose above Whangaroa Harbour, both utterly phenomenal and made better by Anika and Steph providing the right guides and accommodation. They really know how to sell Northland without making it feel like it’s a sales pitch. Anika and Steph have also put me in touch with some of the neatest people, they’ve arranged the most delicious food and wonderful lodgings.
I couldn’t recommend Anika and Steph from Blah Blah highly enough and I look forward to working with them again in the future - they know Northland, they love Northland and they’re great fun to work with.
Communications
- We have a proven track record using a variety of communication channels to get a message out there or to ignite an action.
- We can tell your organisations story in a magnificent, cohesive and collaborative way that engages people.
- We can get your message out to a wide range of people to initiate a response e.g buy a ticket, complete a survey.
- We have strong relationships within our local communities and business associations.
- Communications plans excite us! We are organised, intuitive, enthusiastic and strategic.
- We have many traditional and not so traditional methods at our fingertips to ensure your communication arrives to the right audience.