Blah Blah Marketing has been working with around 50 tourism businesses, plus Business Associations and Community organisations in the Bay of Islands and Northland for 14 years.

We are very passionate about Northland and the lifestyle that goes hand in hand with this region we are very keen to be involved in any ongoing projects that will increase awareness and encourage future opportunities for our region as well as businesses and organisations within it.

We are really proud of the relationships and contacts we have built up over the years, based on integrity and good working practices.

Anika and Steph are the directors, who are involved hands on in the company, along with an enthusiastic, skilled team supporting them.

Our stories are very similar – we have both worked around the world, and also travelled extensively to many corners of the globe.  Both of us arrived in Paihia with the intention of working for a while and moving on, but we both loved the area so much that we stayed and definitely call it home now!!   We both have young families and are very community focused and are both involved in a lot of volunteer projects in the Bay of Islands.


Anika West (Director)

Bsc Hons (Marketing)

Anika has 18 years experience in sales and marketing within the tourism industry. She has been based in the Bay of Islands for 15 years, previous to setting up Blah Blah Marketing she worked for 4 years with Fullers Bay of Islands her last position was International Marketing and Sales Manager for Awesome Adventures Bay of Islands and Awesome Adventures Fiji. Anika has been a director and partner of Blah Blah marketing and Events for 12 + years and loves the variety the Event Management and Marketing consultancy offers.


Steph Godsiff (Director)

BA (Psych), Dip Mgmt

Steph grew up in Hawkes Bay and following high school she went to Massey University and graduated with a degree in Psychology and a diploma in Business Management.   Following that she spent 12 years in NZ, London and Europe working for large Corporations in project management, project administration and training roles specialising in product development, IT projects and risk assessment.  One of Steph’s passions is travel and she cycled the length of Central and South America, joined the masses travelling around Europe and took any opportunity to scuba dive she could! Moving out of the corporate world, Steph went to work as a dive instructor in the Caribbean for 2 years, and on a visit back to NZ she passed through Paihia – fell in love with Northland and started working at Paihia Dive. Steph moved back into the consultancy world 14 years ago when she joined Blah Blah Marketing as a director.


Some of the events in Blah Blah Marketing portfolio

Paihia Christmas Parade – Since 2004 – and every year since!

Paihia Summer Festival (10 day event)  2005 – and every year since!

Russell Birdman Festival – 201?? – 2015 – still going strong!

‘it’ Bay of Islands Food & Wine Festival – 2010 – 2015 – looking forward to The Black Seeds!

Bay of Islands Vintage Railway Fun Trivia Night 2014 – 2015 – Sold out last year!

Catch ‘it’ Fishing Tournament – 2010 -2012

Bay of Islands Jazz & Blues Festival 2007 – 2008

Bay of Islands Country Rock Festival 2008

Bay of Islands Matariki Festival 2005 – 2009

Kerikeri Half Marathon Street Party – 2009 – 2013

Waipoua Forest Fun Run/Walk – inaugural event 2008 – 2010

Kerikeri Ocean & Orchard Food and Wine Festival – inaugural event 2011

Russell Oyster Festival – 2011

Hell Hole of the Pacific – 2011 – 2012

Sweet As Music Festival 2011

One off events has been the marketing and promotion of the successful Launch of The Centre at Kerikeri, Kororipo Festival, and the re-launch of Haruru Falls Resort after the March flooding.